We are excited to announce the BETA release of Marketing Pro - Ads Optimizer, a new campaign optimization tool - powered by Titan Intelligence - that leverages audience and revenue data in ServiceTitan and automatically feeds it into Google Ads and other connected ad platforms.
Ads Optimizer enriches data used by these ad platforms and optimizes campaigns towards true revenue to drive higher ROI. What does this mean for your business?
- Transparency in your digital ad spend - Visibility into which ad campaigns are actually driving revenue and which ones are wasted spend.
- More, higher quality leads - You can scale your digital ad operations and generate more quality leads with higher average order value.
- Lower cost per lead - No more wasted ad spend on campaigns that don’t convert to sales and revenue
- Optimization made easy - Included features like Call Extension Management and Capacity Awareness make managing campaign optimization easier - no matter what size of business you have.
Our early group of 12 closed beta customers who have been using Ads Optimizer over the past year have seen incredible results:
- 2.9x Google Ads budget ROI
- 45x ROI on cost of Optimizer
- 38% reduction of cost-per-lead
- 60% increase in average order size
Free Trial Offer
UPDATED: From now until September 4, every qualified lead generated by Ads Optimizer is FREE. At the end of the Free Trial period, you can contact your Pro Account Manager to continue using Ads Optimizer at a pay-as-you-go or discounted pre-paid rate.
Getting Started
Already a Marketing Pro - Ads customer?
Optimizer will automatically be enabled in your account starting Monday, June 26. To begin using Ads Optimizer, you must first complete setup of Ads Measurement (see Guide). Once complete, check your Optimizer page.
Not yet a Marketing Pro - Ads customer?
Sign up for Marketing Pro - Ads or upgrade your existing account to a plan that includes Ads. Your Pro Account Manager will then enable Ads Measurement and Optimizer in your account.
Resources
- Knowledge Base
- Video: Ads Optimizer Overview
- Video: Ads Optimizer Features/Settings
- Webinar: Measuring Marketing Performance
- Webinar: Pantheon 2022 - Marketing Pro Ads
- Marketing Pro - Ads: Agency Guide
Webinars
[On - Demand] Feed the Funnel: 6 Ways to Improve Lead Quality for Higher ROI
Join Dylan Kessler to learn how your marketing operation can improve lead quality. This webinar will include information on Ads Optimizer. Watch now.
Beta Feedback
Let us know how Ads Optimizer is working for you! Fill out the form to provide any feedback or ask questions to the Marketing Pro - Ads team.
